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Change in the course for the production of cars
The money Sakishi received from the sale of the patent rights to his automatic looms was subsequently given to the young Kiishiro. The father bequeathed to his son not only to continue the business, but also to turn it into an enterprise for the creation of cars. Sakishi firmly believed that many years ago people would not be able to live without cars. Unfortunately, not many supported his idea. But this did not stop Kiishiro from using the proceeds from the sale of the patent to stock up on "foreign" cars, disassemble them for spare parts and study the automotive industry.
In January 1968, the company's headquarters moved to a new building in the Ginza district of Tokyo. In the same year, the new Fairlady 2000 was launched on the market, which helped Nissan gain popularity in the international market.
In 1969, the dynamic rear-wheel drive car Datsun 240Z appeared on the market, recognized as the best-selling sports car in the world in the 70s. 500,000 Datsun 240Zs have been sold in less than 10 years.
In the early 1970s, Nissan was involved in the development and production of rocket engines and launchers, at the same time the company began to expand its manufacturing scope, also engaging in the production of engines for the shipbuilding industry.
В 1960 была разработана новая модель большого автомобиля - Nissan Cedric. Название автомобиля было придумано в честь главного героя известного рассказа Little Lord Fauntleroy, который читают во всем мире.
Автомобили Bluebird 1959 и Cedric 1960 покорили сердца японских покупателей и ускорили процесс автомобилизации в Японии.
С самого начала компания Nissan создавала производства за рубежом, выступив в 1959 году с инициативой создания сборочного производства на базе компании Yulon Motor Co., Ltd. в Тайване; в 1961 году она организовала Nissan Mexicana, SA de CV и Nissan Motor Manufacturing Co. в Австралии.
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